Electric.ie July/August 2022

ELECTRIC.IE • The Magazine & Website for the Irish Electrical Industry • 35 Precision Cables Continuing Evolution Gives Precision Cables the Edge Precision Cables has experienced significant growth over the past 10 years, extensively expanding the product portfolio, a stock hold of over 9M Euros, doubling of the workforce, an increase of storage capacity to approx. 55,000sq ft., two new directors and a strong customer information policy through a cohesive marketing strategy. Partnering with superior brands to provide complete cable solutions We continue to grow business through our exclusive partnership with Prysmian offering the renowned re protection range FP® and the superior PRYS201B cables t for any applications used in residential and commercial structures. The Prysmian cables range offers standard cables as well as medium voltage cables that are used throughout various types of buildings for lighting, power, and control. We also offer the entire components and accessories range from Prysmian to support the high quality and safety standards of the cables and guarantee full compliance in all installations. To enable us to provide a complete cable solutions destination, we strive to continually grow our cables and accessories portfolio sourced. A carefully handpicked range of suppliers throughout Europe that aligns with our core values and philosophy to only deliver quality products to the Irish market and is all backed up by our excellent procurement team who are constantly working to offer the latest and innovative products to ensure that Precision Cables remain at the forefront of our industry. Customer Information Policy We have developed a clearly de ned marketing strategy focused on informing and educating all our customers about our products and making it easier to access product speci cations, applications, and regulation documents. A huge part of this programme is our newly re-developed website which has been designed to better showcase the extensive range of products and services we supply. Users will not only be able to quickly search for any product in question but will also have access to detailed speci cation and performance sheets to help with their research and product choice. The new website will also mirror our expanding social media presence in terms of bringing regular updates on new products, emerging technologies, regulations, and our CSR activities which we undertake at the company. This is all part of our focus to keep a strong connection with our customers through improved communication and marketing. Precision Cables Manufacturing We are also delighted to announce that Precision Cables have acquired HARTEC LIMITED, a small manufacturing company who offer expertise in electromechanical assemblies and sub-assemblies, cable harness and sub-harness, box build and panel build, along with materials management. With a name change to PRECISION CABLES MANUFACTURING LIMITED, this will position them better on the market, by making a clear relation with us the parent company PRECISION CABLES IRL LIMITED. Together we now are fully compliant with ISO 9001:2015 Quality Management standard and can encompass this accolade going forward. www.precisioncables.ie Tel: +353 42 9331436 Info@precisioncables.ie

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